#ShopLikeNana Encourages Sustainability Through Your Grandparent’s Closet
Make your model intergenerational and do not forget to tag your posts #ShopLikeNana.
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Very similar to the satisfaction of thrifting, you definitely not know what hidden gems are lurking in your favourite senior citizen’s bureau. It is likely to be a worthwhile bonding expertise asking your grandparent the historic earlier of their favourite closet staples. For our Not so Quick Growth Week promoting and advertising advertising marketing campaign, Inexperienced Factors highlights Black Public Media’s social media promoting and advertising advertising marketing campaign #ShopLikeNanatogether with how one can take part.
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Social media promoting and advertising advertising marketing campaign #ShopLikeNana encourages eco-friendly fashionistas to tug from a grandparent’s closet.
In keeping with a press launch relating to the issue, Black Public Mediain partnership with Paramount Plus, presents #ShopLikeNana: the third iteration of BE HEARD, a social media promoting and advertising advertising marketing campaign primarily specializing in elements going through Black communities.
The intention of #ShopLikeNana is to carry consideration to dressing sustainably as not solely a way of saving the ambiance, nonetheless to “rejoice time-honored culturally resonate sustainability practices.”
#ShopLikeNana was conceived by Emmy-winning director Sophia Clark and Producer Inuka Bacote-Capiga. The video “UNRAVELED: An Unserious Important Half” stars comic Katrina Davis as a knowledge reporter delivering viewers the true scoop on quick mannequin, together with its huge human and environmental prices.
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That’s how one can take part in #ShopLikeNana.
You should not need to be an environmental skilled to take part in #ShopLikeNana. Whereas Black Public Media has chosen three “eco-stylers” to steer the price in highlighting how they retailer their favourite grandparents’ closets, you in all probability can contribute by posting your personal expertise shopping for in your grandparent’s closet.
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Whereas initially launched all via New York Growth Week in September 2024, #ShopLikeNana will proceed all through Septemberper Black Public Media’s weekly dispatch. Sean A. Watkins, proprietor of the consulting and cultural media firm Agency of Pleasure, is the #ShopLikeNana reporter, and you’ll catch Watkins in movies posted all via Black Public Media’s social media pages all through the month.
So the subsequent time you feel the urge to be inventive collectively alongside along with your garments, strive shopping for in your grandparent’s wardrobe instead. Envisage to make the most of the social media hashtag #ShopLikeNana to stage out off the methods you might be reinventing your grandparent’s mannequin — or recreating their favourite look!
This textual content material is a part of Inexperienced Factors’ 2024 Growth Week programming, Not so Quick Growth Week: A bunch relating to the designers, stylists, and creators utilizing their creativity to push in opposition to quick mannequin.